From Kala Chashma To Lenskart – Katrina Kaif Stars In The Brand’s Latest Campaign

Lenskart.com has just unveiled their new campaign titled “How do I look” starring Katrina Kaif. She is the brand’s first brand ambassador. The commercial is as quirky as it gets, hence making Katrina a natural fit for the brand.

The commercial aims at making the purchase of eyeglasses a social buying experience, wherein you can share looks with your friends and gather opinions on the same. Social buying is indeed the future, and it’s nice to see young brands adopting it.

Their ‘3D Try On’ service allows users to try different designs on their mobile phones and share pictures on social media to get an instant opinion through likes and comments. This will not give validation to customers but also allow them to take decisions at their fingertips.

Check out the ad below :